The project includes fit-out and refurbishment of the existing 1970’s purpose-built Selfridge Hotel building. The new scheme accommodates 236 guestrooms, fitness and spa facilities, a bar, restaurant, function rooms and meeting spaces. The project also includes the upgrade and refurbishment of the existing Selfridge Foodhall to provide a unique, branded food shopping experience including an associated restaurant, grocery, and food retail outlets.
The interior design is by the firm ‘Concrete’ from Amsterdam.